Why is my skin dry?

Dry skin can be frustrating – it feels tight, itchy, and never really feels moisturized, no matter how much you apply. Sometimes it can feel like the cream is only on the surface, without really going into the skin. Dry skin means that the skin's natural barrier is weakened, which causes moisture to disappear faster and the skin becomes more prone to irritation and discomfort.

Dry skin

The skin expert's best tips for you with dry skin

Moisturize deeply

Choose products with moisture-binding ingredients such as urea, zinc and ectoine. These help draw in and retain moisture in the skin, where it is needed most.

Wash less and strengthen the skin barrier

Only wash your face in the evening and build up the skin's protective layer with barrier-strengthening skin care to reduce moisture loss.

Avoid irritants

Invest in skin care without perfume, preservatives and unnecessary additives that can disrupt the skin's natural balance and worsen dryness.

Use skin-friendly ingredients

Probiotics with live lactic acid bacteria help the skin regain its natural moisture balance and strengthen its barrier.

Skin care that helps

Get softer, more hydrated skin with our Intense Moisture & Care Trio – three products that work together to restore and strengthen dry skin.

Skin condition

Dry and sensitive skin

Dry and sensitive skin often occurs when the skin barrier is weakened, causing moisture to disappear and the skin to become more vulnerable to external stresses. Cold weather, dry air and strong products can aggravate the problem, but genetics can also play a role. To hydrate, strengthen and soothe the skin, we recommend the Intense Moisture & Care Trio – a solution that gives the skin the care it needs.

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